Digital solutions connect your brand globally with creativity and tools

Managing social media effectively on platforms like Douyin, Xiaohongshu, WeChat, and Instagram requires a tailored approach to each platform’s unique features and audience. By creating compelling content, leveraging platform-specific tools, and engaging authentically with users, businesses and individuals can build a strong and influential online presence.

Social Media Management

For Australian and New Zealand businesses wanting to explore and expand into the Chinese market, understanding and employing cross-cultural marketing is essential. 

Cross-Cultural Marketing

High-quality visual is a vital tool in today's digital marketing landscape. With its ever-changing and fast-paced environment, a dedicated team must constantly study and monitor trends, develop ideas and generate relevant imagery. The right content on the right platform, coupled with the right message, will not only enhance but appeal to the targeted consumers. 

Video & Photo Creation

Key Opinion Leaders

With our vast experience in New Zealand, Australia and China, we are committed to building collaborative and long-lasting relationships between our clients, the Chinese audience, and also the Key Opinion Leaders in the relevant markets. Influencers and celebrities play crucial roles in modern marketing, enhancing brand’s visibility, credibility and consumer engagement. Leveraging on their influence and reach can allow businesses to effectively promote their products or services, and achieve marketing objectives. 

  • Little Red Book

    RED, functioning as a social e-commerce platform, offers opportunities for brands to interact with users, share product experiences, and promote products, making it ideal for precise marketing through collaboration with content creators.

  • DOUYIN

    TikTok, as one of the world's most popular short video platforms, serves as a hub for attracting young audiences, creating viral content, and boosting brand exposure in the marketing sphere.

  • Wechat

    WeChat, an integrated social media platform, holds unique multifunctionality, suitable for brand promotion, customer interaction, content distribution, and mobile payments, making it one of the primary marketing channels in the Chinese market.

  • Instagram

    Instagram, primarily focused on visual content, serves as an ideal platform for showcasing products, promoting campaigns, and establishing brand identity. It attracts user attention and engagement through appealing images and videos, particularly suitable for fashion, food, and lifestyle brands.